Placemaking – Park Street and Queens Road

In collaboration with local businesses, the Bristol City Centre BID commissioned a 2018-2022 marketing strategy for Park Street and Queen’s Road.  Initially this launched through the creation of a new brand identity for the area, which took its inspiration from the area’s unique attributes, including the iconic architecture and cultural heritage, as well as the everyday activities and wide range of things to see and do.

Working with Fiasco Design the branding was initially introduced as graphics on vacant units, improving the look, feel and welcome of the area, followed with a range of branded merchandise including tote bags.